programmaticbuying 썸네일형 리스트형 To survive in Korean market as a programmatic expert : What's the next? Previous post : http://featureless.tistory.com/32 We will conduct Programmatic 102 in next fiscal year to break though the barriers I explained in previous posts. Besides the training, we will continue to do our best to satisfy our clients. Now we should define what is the client's satisfaction. Clients need the right measurable index which is aligned with their true marketing and business goals.. 더보기 To survive in Korean market as a programmatic expert : There are still barriers The previous post : http://featureless.tistory.com/31 There are still barriers despite we made successful cases this year. First of all, many industry experts believe that programmatic buying works only for performance objective of campaign. Actually programmatic buying works across objective of campaign from brand building to direct sales. The important thing is how we set up the right KPI by o.. 더보기 To survive in Korean market as a programmatic expert : Best case creates the other cases Here is the link of previous post : http://featureless.tistory.com/30 But it was not so easy to sail smoothly on our business. Our business growth has been stagnant for a while in Q3. At that time, I thought I was wrong. It seemed Programmatic buying didn't work in Korean market as many advertising experts said. When I was about to give up, the heroes came again. There were few clients who were .. 더보기 이전 1 다음